Hi!
I'm Ronan Keane
Accomplished Marketing Leader
Hi!
I'm Jason Dawson
Ui/Ux & Print Designer
WELCOME
About Me
I'm Ronan Keane, Accomplished Marketer Leader
I single-handedly designed and built a social media lead generation program that generated $42M+ for a telecom company. My program won a Forrester Groundswell award and I was invited to be a keynote speaker at LinkedIn's Sales Conference in San Francisco. I'm also a LinkedIn blog contributor.
Basic information
Personal Details
Website: ronankeane.com
Location: Northern Virginia
Phone: (703) 489-7886
Email: ronan@ronankeane.com
PROFESSIONAL skills
I'm Very Experienced At...
Demand Generation
I've built successful lead generation programs over the past 10 years that have generated millions of dollars in revenue.
Digital Marketing
I'm both strategic and a hands-on practitioner of many digital marketing techniques that include SEO, PPC, Social Media Marketing and Email Marketing.
Marketing Operations
I can evaluate, implement, and manage marketing technology systems for automation, attribution, and other solutions used by marketing teams.
Messaging + Branding
I develop core value propositions and unique selling points for ideal buyers and define their wants, needs and what keeps them awake at night.
Event Marketing
I've project-managed conference events across the US. From getting new booths designed and built to coordinating delivery and pre and post marketing activities.
Content Marketing
Content Marketing is the backbone of generating inbound leads as well as a masterful technique for positioning the company and its SMEs. I've created white papers, ebooks and videos that have generated much interest in the product, service or company.
Partner Marketing
I established and helped manage the partner marketing program for Centerfield Media, a telecom services reseller. I had 50+ agents signed up and selling our services within 6 months.
Conversion Rate Optimization
By investing the time in A/B split testing, I've learned many useful techniques for increasing conversions, whether on a landing page, within an email or on a video on YouTube.
MY skills
Technical Skill Levels
GOOGLE CERTIFIED
SEO, PPC AND SEM
SOCIAL MEDIA MARKETING
WEBSITE DESIGN AND DEVELOPMENT
MARKETING OPERATIONS
PROFESSIONAL aCCOMPLISHMENTS
New Demand Generation Methodology
Forrester Groundswell Award
Recognized as Thought Leader
Generated $2.3M in Revenue
$50,000 in Monthly Recurring Revenue
Saved $140,000 PPC Expenses
Sales Student Wins Stevie Award
Increased Cable Providers' Revenue
- Designed and executed new demand generation methodology “From Suspect to Sale – Data and Digital for Targeted Growth” that generated $1.6M in sales in less than 12 months in 2016.
- Won Forrester Groundswell Award for creating and executing SocialPro, a social selling program that generated $22M in contracted services in 18 months over 2014-2015.
- Recognized by LinkedIn as thought leader: Invited to be keynote speaker at 2015 LinkedIn Sales Connect conference with 3,000+ attendees.
- Created cable provider Email campaigns with remarketing that generated 1,600 leads and $2.3M in revenue in 6 months. 78% profit margin in 2016.
- Achieved monthly goal of $50k MRR (monthly recurring revenue) for VoIP provider in less than 9 months In March, 2017.
- Reduced Google Pay Per Click (PPC) cost per click by 55% on monthly six-figure monthly spend saving $140,000 in 6 months 2016-2017.
- Trained Ivan Nava social selling techniques who subsequently won 2016 Stevie Award for Best B2B Sales Rep of the Year. Ivan attributes his success to my social selling.
- Increased multiple cable providers’ monthly recurring revenues from between 27% to 49% in 2016 establishing Centerfield Media as number one revenue share partner 2016-2017.
WORK experience
Recent Work Experience - See My LinkedIn Profile for Complete Experience.
APRIL 2016 - PRESENT
Digital Marketing Consultant
UpClick Marketing / Washington, DC Metro Area
Provide digital lead generation services to small businesses increasing their targeted inbound web forms and phone calls that generates 5x and 7x ROI.
JULY 2015 -APRIL 2016
VP of Marketing
Centerfield Corporation / Fort Lauderdale, FL
Responsible for creating and managing partner business lead generation programs for Vonage, Comcast, Charter, Verizon AT&T and Sprint that generated 3x and 5x ROI in monthly recurring revenue.
JUNE 2014 - JULY 2015
Director of Lead Generation
Vonage Business / Holmdel. NJ
Responsible for creating and managing successful lead generation programs for Vonage Business that generated 5x ROI in monthly recurring revenue.
MY EDUCATION
My Studies
JUNE, 2017
Google Certified Partner
Analytics, AdWords, Remarketing and More
Google Certified Partner for Google Analytics, AdWords, Remarketing, YouTube Advertising and AdWords Search.
JUNE, 2017
Bing and Yahoo
Bing Certified and Yahoo Ambassador
I'm Bing Ads Certified (2017) and a qualified Yahoo Ambassador since 2013.
JULY, 1993
Bachelor of Arts (BA) Field Of Study: Advertising
Dún Laoghaire Institute of Art, Design and Technology | Dublin, Ireland
Studied the field of Advertising for both consumer and business for commercial and consumer products and services.
TESTIMONIALS
Client, Manager and Partner Testimonials
Ronan implemented his strategy, From Suspect to Sale – Data and Digital for Targeted Growth to Sprint Business, Vonage Business and Comcast Business that made significant impact to revenue in 2017.
Mike Toplisek
COO, Centerfield Media
My team has generated $580k in MRR and a total of $22M in contracted services. Ronan’s predictive lead generation modeling and social media training has been transformational for my team.
Matt Tranguch
VP of Sales, Microstrategy
Ronan’s ability to improve Pay Per Click conversions while decreasing costs for increased sales conversions was outstanding. His contribution made a very positive difference in revenue to Comcast Business.
Carmela Burston
Director of Sales, Comcast Business
references
What They Say About Me
OMAR MATAR - COO, STALLIONTEK.COM
"Extremely experienced and marketing savvy. Ronan led my team throughout the entire process as we overhauled our e-commerce website."
RICHARD WILTSHIRE - Sales Manager, LinkedIn
"Ronan is a social selling leader, change agent, a coach, and a thought leader. If you have the chance to work with him, take it."
IVAN NAVA - Sales Director, Birch Communications
"I won the 2016 Stevie Award for Sales Representative of the Year. Much of the credit for my success goes to Ronan’s lead generation and social selling."
JOSH BUCKINGHAM - Associate Partner, Intrigo
"Ronan is my role model as a leader. He inspired me to be successful and allowed me to grow as a young professional. His passion is the reason why I am where I am today."
let's get in touch
Contact Details
I work with entrepreneurs, micro businesses, more-established small businesses and bigger sales and marketing teams. I want to talk to you. Please don't hesitate to contact me if you have specific questions or just want to learn more about how to grow your business using today's most successful and proven lead generation techniques. Choose any form of contact below that's most convenient to you. Thanks! And I look forward to hearing from you.
Phone number
(703) 489-7886
Email Address
ronan@ronankeane.com
Skype
@ronankeane1