By Ronan Keane August 24, 2019 What is the main goal of your website? The main goal is, of course, to get people to stick around and to explore, and ultimately to buy or give you their contact info for whatever it is you’re offering. You want a website that is convincing, easy-to-use, nice to look at, easy […]
Continue readingBy Ronan Keane June 16, 2019 Technology and SaaS companies, routinely confront these typical questions: Do we need social media? How do we introduce our new service? What can we do to position and publicize our acquisitions? How do we introduce our new product? How will our market share rise? These are five commonly asked questions that require […]
Continue readingBy Ronan Keane January 18, 2019 If your technology company’s digital marketing budget doesn’t include room for digital demand generation strategies, you risk falling seriously behind. Demand generation and filling your funnel with a big volume of sales leads is where good sales people die. In the world of digital relationship marketing, customers in both the B2B and B2C […]
Continue readingBy Ronan Keane May 16, 2019 Your company can increase your sales-qualified leads (SQLs) by 300%, 450% or even 700% in 90 days by using these seven simple digital marketing demand generation techniques. I’m not talking about “leads” (e.g. an email address or cold list). I’m talking about sales-qualified leads i.e. people interested in your product and service […]
Continue reading